Creating a guide to colour palette for photos, videos, and web design involves selecting colours that work harmoniously and align with the overall design goals and brand identity. For this blog’s case study, I contacted Michael Ball from Initiate Marketing … Read More
Regarding using photos for website design, you need to know a few technical requirements you need to know. Here are some key aspects and terms you would like to get familiar with to ensure there are no delays in … Read More
A photoshoot consultation is the most essential part when working with a photographer. If you envision excellent results, a little time spent preparing will pay off! This session gives your photographer a chance to get to know you and … Read More
Start With Content Strategy
If your business is intent on growth, you only need to start with one thing: content strategy. A solid content strategy can do more than market and promote your business. It speaks to your target audience … Read More
2018’s Video Marketing Trends
This year’s video marketing trends is not for the faint-hearted. But the reward is within reach for those willing to step out of their comfort zone and try new tactics.
We all know competition in any … Read More
Your Brand’s Visual Campaign
Visual campaigns help you in more ways than you think. Marketing is such a nightmare field that is notoriously known for sometimes running faster than its shadow. As a business owner or head of marketing … Read More
It has been said that a picture is worth a thousand words. Gripping images become part of daily conversation and interaction, filled with emotion and nuances. It’s one reason that including photos in marketing efforts is so successful – … Read More
During the process of revamping our Donna Santos Studio website, I came to realize that we also needed to come up with a new brand image. I had one main objective – to tell a visual story that Donna Santos … Read More
